BMW i3 -
REMEMBERING THE FUTURE

Written & directed: "Remembering The Future" for BMW i.

It’s about mindfulness; being aware that our actions today will have an impact on the future. It is also about the flow of time and the grandeur of nature.

“we can’t lose time.
‘cause we don’t own it.
but we can shape the course it takes.”

The campaign also includes 6 single moments, highlighting different focus topics that work as independent short form content pieces:

The Wind
The Forest
The Rain
The Lights
The Ocean
The Manifestation

Shot on location in Portugal & Germany.

Client: BMWi
Production / Agency: TERRITORY webguerillas GmbH
Service Production: 27km Lisboa

Concept / Director: Pascal Thieret
DoP: Adrian Kuchenreuther
Producer: Julian Pfretzschner
Account Manager: Jan Fricke, Anna Schäfer
Copywriter/Poem: Manuel Iljitsch
Editor: David Herbst
Colorist: Marina Starke
Sound Design & Mix: Moritz Staub
Sound Recording: Orange Sound
Music: We Are Modular
Retouch Artist: Lukas Kunzmann
Exec. Service Producer: João Faria
Production Manager: Pedro Bárabara
Production Coordinator: Helena Gerald
Location Manager: João Costa
1.AD: Luis Lisboa
2. AD: Ricardo Pinela
1. AC: David Valadão
2. AC: Filipe Pantana
DIT: Nuno Silva
Gaffer: Gonçalo Raposo
Key Grip: David Valente
Props Master: Mário Santos
Stylist: Ana Simão
Hair & Make Up Artist: Mónica Mota
Ultra Arm: Pedro Mamola
Car Care: Pedro Cardona